"SHOPTALK" Friday July 18, 1997 Dear Don: As a meteorologist who works in both academics and in television, I am interested in the viewpoints of news directors and general managers regarding the following issue: What criteria (if any) is used in deciding whether to call an on-air weather personality a "meteorologist"? Is a B.S. in Meteorology or Atmospheric Sciences considered a prerequisite? Is simply "taking a few courses about the weather" sufficient? In recent years, I've witnessed enough misleading, faulty, and just-plain-wrong meteorology being disseminated on-air to know that the title "meteorologist" is being much more loosely applied than in the past. I suppose this issue could be viewed in the same light as the recent discussion about the title "reporter." However, I believe that the scientific nature of meteorology sets it apart. Calling someone a "meteorologist" suggests a formal program of study of the subject of interpreting and forecasting the weather, just as calling someone a "chemical engineer" or a "medical doctor" suggests a rigorous program of study in those fields. In addition, there are alternative titles such as "weatherman" or "weathercaster" that can be used instead of "meteorologist." Thanks, Dr. Jon M. Nese Associate Professor, Penn State University Meteorologist, WBRE-TV, Wilkes-Barre/Scranton, PA j2n@psu.edu